Mon, Jan 10: Introduction
Mon, Jan 17: Signs
Mon, Jan 24: Barthes and Myth
Mon, Jan 31: Codes
Mon, Feb 07: Rhetoric
Mon, Feb 14: Applied Semiotics - Rhetoric and marketing
Mon, Feb 28: Built environment
Mon, Mar 07 : Semiotics and industrial design
Mon, Mar 14: Semiotics and interface design
Mon, Mar 21: Rhetoric, communication, politics
Mon, Mar 28: Quiz, Semiology of graphics, rhetorical design
Mon, Apr 04: Applied semiotics
Mon, Apr 11: Presentation and application
Mon, Apr 25: Presentation and application
Mon, Mar 14
DSGN 3100: Semiotics and interface design
- User interfaces
- Mixing metaphors
- Semiotics of the city
Metaphors and user interface
Semiotics of the City
Magic Cap video
Terrible volume controlsSome deliberately bad UI controls
Metaphor and Interface
Choose an interface for a hardware device, such as an appliance, vehicle, tool or other reasonably complex device (not a piece of software running on a computer, phone, etc.). Re-design it using a strong metaphor (or metaphors.) The metaphor should be new, unconventional but still help explain and inform the interface. It's a good idea to run your proposed idea by me first.
Create a 1-page, landscape-format document depicting the interface. This is not a visual design exercise, but an exercise in communicating a concept.
Note your metaphor in the notation used by George Lakoff, that is: ARGUMENT IS WAR
Simply creating new visual elements such as icons is not acceptable.
Be prepared to present your concept in class, focusing on the metaphor.
Due: 6PM, Fri, Dec 30. Upload the PDF file to .
Name the file: YOURLASTNAME_DSGN3100_Assign7.PDF
Late assignment penalties
For this assignment, late submissions will be penalized at 10% of the total mark (that is, if an assignment is graded out of 10, you will lose 1 point per day, starting on the due date.)
A 1-hour grace period after the assignment due time will be given to avoid any technical issues related to internet speed resulting in late assignment penalties.
The best approach, however, is to submit work early.